Why attend our Virtual Event?

Learning
  • From wherever you are in the world, hear from an astounding line-up of C-Suite speakers
  • Offer your expertise in a topic-led networking discussion and stream engaging and inspiring, impactful content sessions from industry leaders
  • Catch up with sessions on-demand, at a time best suited to you, giving you access to more content than ever before
Networking
  • Build your own agenda, meeting schedule and get personalized product recommendations
  • Connect, meet and chat straight away
  • Access to messages and book one-to-one meetings with attendees on our online platform
  • Interact and engage with our expert speakers through live Q&A and polling
Exhibition
  • Meet directly with sponsors and exhibitors at their booth to find the right solution for you
  • Virtual booths to explore the latest technology
  • Live chat and video calls with your target customers to answer their queries
  • Set up inbound meetings and make instant video calls with prospective customers
dataxis-executive-management

why-attend-mobile-version

  • From wherever you are in the world, hear from an astounding line-up of C-Suite speakers
  • Offer your expertise in a topic-led networking discussion and stream engaging and inspiring, impactful content sessions from industry leaders
  • Catch up with sessions on-demand, at a time best suited to you, giving you access to more content than ever before

  • Build your own agenda, meeting schedule and get personalized product recommendations
  • Connect, meet and chat straight away
  • Access to messages and book one-to-one meetings with attendees on our online platform
  • Interact and engage with our expert speakers through live Q&A and polling

  • Meet directly with sponsors and exhibitors at their booth to find the right solution for you
  • Virtual booths to explore the latest technology
  • Live chat and video calls with your target customers to answer their queries
  • Set up inbound meetings and make instant video calls with prospective customers

Key Topics

  • Opportunities of HbbTV 
  • Interactive ad spots & dynamic linear ad insertion
  • Advanced advertising on broadcasters’ own OTT platforms & catch-up services
  • Cross platform ad campaigns on linear & OTT

  • Opportunities of DVB-T for advanced advertising 
  • Dynamic linear ad replacement on regional and local reception
  • Innovations for local advertisers

  • Measuring viewability of ad spots on connected/addressable TV screens
  • Upscaling granularity of audience metrics through third party data integration
  • Tracking viewers’ consumption patterns by crossing CRM information with advertisers
  • Technical solutions for kpis measuring & reporting

  • Addressable TV and the benefits of better ad relevance
  • Beyond geolocalization: new opportunities for audience segmentation
  • Ad campaigns’ viewability & efficiency measurement 
  • Collaboration between advertisers and content distributors & datasets aggregation

  • Ad breaks on online live streaming and on-demand content
  • OTT services’ ad sales & pricing: programmatic DSP vs direct ad sales
  • Premium TV market places in programmatic advertising
  • Ad insertion & UX optimization: CSAI vs SSAI
  • Brand safety on digital platforms

Key Participating Companies

RTVE AtresMedia Mediaset Spain Discovery ViacomCBS Cellnex TV3 EITB Canal Sur TV de Galicia Radio Television Canaria Youtube Xumo Rakuten TV Samsung TV Plus Facebook Watch Dailymotion Telefonica Spain CNMC ONTSI Publicis Havas Oblicua

Get in touch

Contact us, our team is

HERE TO HELP

contact@dataxis.com

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    You can update or cancel your subscription at any time by using the links at the foot of each email. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, please review our Privacy Policy

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